Be Creative or Die!

The boom in artificial intelligence over the past years has made creativity and creative thinking the most important human skills. These skills alone can guarantee us prosperity and fulfillment in our rapidly arriving techno-future. The jobs of billions of people will be threatened by technology. The solution and our successful adaptation depend on our creativity.

Many people believe that being creative is difficult and a talent that only a lucky few are born with. Modern science demonstrates that this is not the case. Creativity and creative thinking are skills that we can successfully develop. How to Become Einstein in an Hour? is a fun and engaging exploration of one of humanity’s most creative minds. The show reveals the principles behind Einstein’s genius and demonstrates how they apply to every field of human activity. Along the way, it also showcases how creative human thinking can harness AI to tell compelling stories.

The authors of the show have the ambitious task of turning every member of the audience into an expert on creativity in just one hour. Ready to take on the challenge and prepare for the future?

​Text, Performance and Direction:Dimitar Uzunov
Video environment and Scenography:Nikola Nalbantov
Music & Sound Design:Nikola Gruev - Kottarashky
Science Consultant and Voice of Eini: Dr. Vladimir Bozhilov
Female Artificial Intelligence:Vanina Kondova, Denitsa Zafirova
Visual Identity:Elena Gamalova
Cameraman:Radostin Naidenov
Duration:60 min.

How to Become Einstein in One Hour? is a production of Arte Urbana Collectif and is realized with the support of the National Culture Fund. The team would like to thank Vassilena Valchanova, Milin Djalaliev, Masami Kanda, Miranda Karau and Hahaha Impro for their support.

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